The Company of One

Tool · Marketing & Audience

EmailOctopus

EmailOctopus is an email marketing platform run by Three Hearts Digital Ltd, a company registered in England and Wales (company number 09897211) with its registered office in Shoreditch, London.1 The company traces its start to 2015, when its founders wanted a simpler and cheaper way to stay in touch with their own audience, and it says it has since helped over 100,000 users and keeps a small team (vendor-stated).2 It also offers a separate Amazon SES product, EmailOctopus Connect, with its own pricing.3 For a one-person company it covers the core of list email: a drag-and-drop or HTML editor with 100+ templates, merge-tag personalization, automations, landing pages and sign-up forms.3

Its free Starter plan holds 2,500 subscribers and 10,000 emails a month, with EmailOctopus branding on emails, reports kept for 30 days, one landing page, one form and one user.3 The price table built into the pricing page lists Pro at $13.50 a month on monthly billing for 501 to 1,000 subscribers, or $144 a year, with 10,000 emails a month; Pro removes the branding, keeps reports forever and allows unlimited landing pages, forms and users.3 As the list grows, EmailOctopus moves the account to the right plan automatically, so a founder doesn't have to adjust the plan by hand; nonprofits get a 20% lifetime discount, and lists over 500,000 subscribers get a quote.3 The $13.50 price ranks second of 13 in OneManOnly's Cheapest Paid Email Platform at 1,000 Subscribers, and the free plan is one of six there that already fit a 1,000-subscriber list. How Email Platforms’ Free Tiers Changed in 2025–26 lists the same 2,500-subscriber, 10,000-email free plan and found no dated change to it on the pages opened.

Illustration: EmailOctopus, an email marketing platform whose free plan holds 2,500 subscribers and 10,000 emails a month.

Key facts

MakerThree Hearts Digital Ltd, trading as EmailOctopus, London, UK (company number 09897211)1
Launched2015 (the year the company traces its start to, vendor-stated)2
PlansFree · 2,500 subscribers · 10,000 emails / mo $13.50 / mo · billed monthly · 501–1,000 subscribers (Pro) $144 / yr · billed yearly · 501–1,000 subscribers (Pro)3
Sending limit at 1,00010,000 emails per month on Pro3
Free-plan limitsEmailOctopus branding, reports for 30 days, 1 landing page, 1 form, 1 user3
Plan changes as the list growsYes Automatic upgrades as the mailing list grows, per the pricing page3
Discounts20% lifetime discount for nonprofits; custom quote above 500,000 subscribers3

Appears in

Sources

  1. EmailOctopus, Terms of Use, retrieved 2026-10-13.
  2. EmailOctopus, About us, retrieved 2026-10-13.
  3. EmailOctopus, Pricing, retrieved 2026-10-13.